Rusty founded Re/mark in 2015 as a New York-style agency in the mountains of Salt Lake City. Part creative, part entrepreneur, Rusty believes that we perceive brands as we perceive people, a relationship that demands respect. Rusty has led major branding efforts for large CPG brands such as Band-Aid, Listerine, Benadryl and Estee Lauder as well as 360 brand work for medium-to-small companies and start-ups. He has also worked with household names such as Disney, AMEX, Nickelodeon and Mattel and has awards from Cannes, Art Directors Club, One Show, Clio, and the AIGA, among others. Rusty holds an MFA in design from School of Visual Arts and a BFA in design from Brigham Young University.